TONI&GUY is multi-award winning hairdressing brand with more than 55 years of experience in education, superior client service and haircare expertise. With more than 485 salons across 48 countries, co-founders Toni Mascolo and his brother Guy started TONI&GUY back in 1963 with a single salon in Clapham, London. The Newmarket salon is on High Street next to Boots.
- 16 July 2019
- East of England
- Local Alliances:
- Newmarket Dementia Action Alliance
1. Action Plan
1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?
TONI&GUY support people living with dementia and the vulnerable, helping them feel supported in the community. We ensure our customers feel safe, supported and welcome when in our salon.
2. What are the challenges to delivering these outcomes from the perspective of your organisation?
Our aim is to work towards being an approachable friendly salon.
Improve our understanding of Dementia
We will arrange for all staff to be dementia aware to ensure greater understanding of the condition and how we can help.
Work in partnership with Newmarket DAA
TONI&GUY will work with the Newmarket Dementia Action Alliance to support Newmarket to become a dementia friendly community and encourage other organisations to attend Dementia Friends sessions and sign up to the Dementia Action Alliance.
Promoting dementia awareness
TONI&GUY will display the NDAA window sticker and dementia friendly sticker to show it is a member of the NDAA; to demonstrate it is a dementia friendly Retailer.