Peabody is one of the oldest and largest housing associations in London. Following the merger with Family Mosaic in June 2017, the Peabody Group now owns and manages more than 55,000 homes across London and the South East, housing over 111,000 residents. We also have 8,000 care and support customers. Our mission is to help people make the most of their lives by providing good quality affordable homes, working with communities and promoting wellbeing.

3 January 2019
Housing Sector
Local Alliances:
Enfield Dementia Action Alliance, Westminster Dementia Action Alliance, Pan-London Dementia Action Alliance , Redbridge Dementia Action Alliance, London Borough of Richmond upon Thames Dementia Action Alliance, Havering Dementia Action Alliance, Merton Dementia Action Alliance, Waltham Forest Dementia Action Alliance, Kingston Dementia Action Alliance, Royal Borough of Kensington & Chelsea Dementia Action Alliance, Harrow Dementia Action Alliance, Camden Dementia Action Alliance, Southwark Dementia Action Alliance, Lewisham Dementia Action Alliance, Ealing Dementia Action Alliance, Hillingdon Dementia Action Alliance, Bromley Dementia Action Alliance, Sutton Dementia Action Alliance, Hackney Dementia Action Alliance, Haringey Dementia Action Alliance, Croydon Dementia Action Alliance, Barnet Dementia Action Alliance, Community Action on Dementia Brent Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

Peabody takes delivering better outcomes for people with dementia and their carers seriously. We train staff to recognise the early onset of dementia and to work closely with everyone involved in their care. We incorporate dementia friendly design when building and refurbishing homes, such as plain carpets, tonal colours and personalised entranceways. Our telecare solutions include high temperature sensors, flood alerts, wandering or door usage sensors and medication reminders. With partners, we deliver wellbeing sessions and activities promoting social inclusion and intergenerational networks for dementia sufferers. We identify both people with dementia and members of their support network who need support and refer them externally where appropriate.

Peabody increases the impact of our influence by working with partners. We host local authority dementia support programmes and training, such as Southwark’s dementia training sessions held at our Darwin Court centre. We are part of the Link Age partnership, working with a range of organisations supporting those with dementia and signposting carers and users within Tower Hamlets. We are also working with Imperial College London to enable them to research healthy ageing and the prevention of dementia in a community setting, something we hope will deliver better outcomes for future generations.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

A key challenge is funding. Cuts to both residential and day services mean people must have high levels of care need to qualify for funding and funding arrangements across local authority areas are a postcode lottery. Additionally, the lack of good quality specialist housing for people with dementia makes it difficult to get the timing for move-on correct. Most of our residents with dementia remain in sheltered housing for too long, struggling in housing that isn’t right for them.

Some sufferers and their families feel a sense of stigma about dementia, and it can be hard to manage neighbours’ expectations and families’ understanding of the symptoms of dementia. This management isn’t helped by the lack of support for families, particularly surrounding help for carers to manage the challenges they face and education for others on how dementia affects their loved ones and what level of care might be needed.

Member website

2. Actions

  • People: Training

    Peabody will review our current dementia training to staff and volunteers. We will work to understand how we can improve our current offer and how we can work in partnership with other organisations to ensure all staff and volunteers are dementia aware.

  • Processes: Ensure Peabody policies and procedures are dementia aware

    Peabody will ensure we include sector recognised ways of supporting people experiencing dementia, such the Herbert protocol, when reviewing our policies and procedures.

    Being implemented