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Phoenix Cinema

The Phoenix Cinema Trust is a local community charity and a truly independent cinema, run by and for our North London community. Our heritage building, built in 1910, is one of the UK’s oldest, continuously operating independent cinemas – a local landmark whose architecture embodies British cinema history. As a Charitable Trust based in East Finchley, in the London Borough of Barnet, our mission is to promote film culture, provide access to a diverse range of film related activities and to encourage people to enjoy our unique heritage building.

20 June 2017
Arts, Businesses and shops, Charity, Children Young People and Students, Community organisations, Recreation, Voluntary
Local Alliances:
Barnet Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

Since 2015, the Phoenix has run a regular programme called Cinememories, a fortnightly screening for those living with dementia and their friends and families. We screen classic musicals and include an intermission with a shortened "Singing for the Brain" session as well as the opportunity to meet a local Alzheimer's Society representative. As we have been able to obtain funding for this programme, we are able to offer free tickets as well as a hot drink and popcorn for each guest.

In this way, we meet several outcomes of the NDD: designing our service around the needs of those living with dementia and providing an enabling and suppportive environment; offering an opportunity for positive personal choice through engagement in leisure activities; giving a sense of belonging in local community life.

The programme also delivers on our own mission statement: encouraging the greatest possible access to film related activities for our diverse local communities.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

The challenges we face are:

Finding ongoing funding for these activities so we do not have to start charging for them.

Ensuring all staff are well trained and able to meet the needs of our visitors.

Ensuring we have space in our schedule for the screenings.

Member website


2. Actions

  • Ensuring key staff are trained as Dementia Champions

    Two members of staff have signed up for Dementia Champions induction sessions in order to act as a key contact for dementia advice and so that they can then hold Dementia Friends information sessions for our staff.

    We also intend to ensure at least one other key person attends a Dementia Champions induction.

    Being implemented
  • All staff to attend a Dementia Friends information session

    By the end of 2017 all existing staff will be Dementia Friends and it will become part of their induction and training.

    We will also offer Dementia Friends sessions to our volunteers, local partners and freelance staff.

    Being implemented
  • Join our local DAA to meet other key organisations in the area to share information and offer support.

    We have joined our local DAA, attending meetings and the launch of Barnet's Dementia Hub. We have also registered online and made a dementia action plan.