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Waitrose - Clifton, Bristol

We are a convenience supermarket chain.

25 February 2019
South West
Businesses and shops
Local Alliances:
Bristol Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

We will ask local customers what their needs are for shopping with us when they or a family member have dementia. What do we need to do to make them feel safe and welcome in shopping in our branch? eg. using a MyWaitrose card to receive their free coffee - using the bakery counter instead of self-serve if this is easier.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

We will review effectiveness by asking for feedback from customers. Discuss with staff.

Member website


2. Actions

  • Raising Awareness

    What we are going to do: Arrange Dementia Awareness sessions for partners

    Being implemented
  • Point of contact

    What we are going to do: Aim to ensure there is at least one dementia friend partner on shift and that this is highlighted on the communications board and rota so that other partners can refer to them if a customer needs assistance.

    Being implemented
  • Update and reviews

    What we are going to do: Regularly keep in contact with BDAA to support the association and organise awareness sessions for new partners. Gain advice from BDAA and customers with dementia on how to improve our service for them.

    Being implemented
  • Dementia Awareness sessions

    • enrol new staff on to the dementia awareness course run by BDAA
  • Staff awareness

    • make sure all staff are aware of key customers who may need extra support
  • Keeping Links

    • keep links with family members of those customers who need support where necessary
  • Staff badges

    • staff to wear name badges to identify themselves