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Co-operative Food West Kirby

Food retailer, part of a large group, which plays a role in each store's community.

24 July 2018
North West
Local Alliances:
Wirral DAA

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

Locally we have several customers who live with dementia. We could make their experience in store much easier by committing to several actions. Having Dementia Friends on hand in stores, at least five, would mean that colleagues are more understanding of the challenges each person must overcome, and help people living with dementia to shop more efficiently and reduce stress for them.Having a  Dementia Friends Champion on hand in store will allow new colleagues to easily become Dementia Friends.A notice board in the back area, and, eventually on the shop floor, will help inform colleagues of local activities, events and groups to help people living with dementia to live more active and enjoyable lives.Recruiting other stores in the group  to the DAA will extend the good work of the Alliance and allow the lives of more people to be improved.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

Finding time to allow colleagues to attend sessions as a group is difficult as the store is busy. However, planning the rota ahead of time and running more than one session should mean that more than the target of five colleagues can become Dementia Friends. At present there is no community notice board on the shop floor, this will be addressed and, in the mean time, board space will be freed up in staff areas. Other stores face the same challenges and, as some have fewer staff, may find it more difficult to allow colleagues to become Dementia Friends. However, discussion with and support from the area and regional managers will mean that stores will be asked to allow time for sessions.

2. Actions

  • Dementia Friends Champion

    We commit to having a Dementia Friends Champion on the team to facilitate the running of information sessions for new staff to become Dementia Friends.


    2016 - Second Quarter Update

    We now have one Dementia Friends Champion on the team, we hope to add at least one more in the future to give cover should one leave.

  • Dementia Friends

    Our store will commit to having a minimum of five Dementia Friends on the team.


    2017 - First Quarter Update

    At present we have five Dementia Friends on the staff. We plan to hold further sessions to allow more colleagues to get involved. This will likely be a continuing project as staff leave and others are recruited.

  • Notice board

    Eventually we plan to have a notice board on the shop floor for customers to see local activities for people living with dementia. Until we can achieve this we will give notice board space in staff areas so that colleagues are informed.


    2017 - Fourth Quarter Update

    At this stage (May 2016) we have notice board space in colleague areas. We plan to implement a community notice board on the shop floor in the future.

    We now have notice board space on the shop floor.

  • More DAA members

    We aim to recruit other Cooperative Food stores in Wirral to the local DAA.

    Initial Scoping

    2016 - Second Quarter Update

    Discussions with other stores are at early stages but responses have been overwhelmingly positive.