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Shropshire Fire and Rescue Service

Shropshire Fire and Rescue Service is responsible for discharging fire and rescue functions in relation to protection, prevention and response. Our aim is to work with our partners to reduce the numbers of fires, road traffic accidents and arson activity that have a disportionate effect on the most vulnerable in our society. Prevention being a core function, we aim to reduce this response work through effective and proactive intervention. Shropshire Fire and Rescue Service operates from 23 strategically located sites across Shropshire. The Service has 3 whole-time stations located in Wellington, Shrewsbury, Telford. On-call firefighters operate from 23 stations. The Service headquarters is in Shrewsbury and the Service training centre is in Telford.

5 January 2017
West Midlands
Emergency Services Sector
Local Alliances:
Shropshire, Telford & Wrekin Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

As a response public sector organisation we work in a dynamic situation, however, with prevention being a core function, we aim to reduce this response work through effective and proactive intervention.

 It is vital our front line personnel can communicate effectively with the people we serve and understand the many barriers to this communication in prevention and response work.

We started dementia friend awareness sessions with an external organisation Bluebird Care in December 2014 by first starting with our customer focused office based employees where they have been given the opportunity to become dementia friends. We also ensured our fire authority members were given the opportunity to become Dementia Friends.

 We are now organising sessions for all our operational staff to be advocates aware of dementia and the obstacles people living with dementia face in their day-to-day lives.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

We are currently now organising these sessions for all our operational employees throughout the county, this will take approx. 1 year to complete due to a huge proportion of our workforce being on call with us part-time with one training session a week to cover all aspects of their role.

The challenges are to work out the logistics to get everyone together for each session as there are 23 stations in the county.

Member website


2. Actions

  • To provide awareness training for all our customer focussed employees, fire authority members and operational employees including our on-call firefighters across Shropshire County

    We will commit to train all our on-call firefighters in the county at our rural stations by the end of 2016/17 financial year. This is so they have a good understanding of how to interact effectively with people with dementia.

    Being implemented

    2016 - Fourth Quarter Update

    One of our Vulnerable Persons Officer has become a dementia friends trainer so we will now be able to complete the final training sessions in house and she will be available to train other organisations.

    All stations which have had 'Dementia Friends' awareness training will now have a sticker advertising 'Dementia Friendly in their windows.

    2016 - Fourth Quarter Update

    We have now completed the majority of the stations with only 4 outstanding and this is only due to availablity and them being called out last minute with being on call fire stations.

  • Raising awareness within partner agencies

    We will identify opportunities to work with and promote dementia awareness to our partner agencies and use every opportunity to highlight this so they also have an understanding of their own responsibilities to ensure quality of life for people with dementia.

    Being implemented

    2016 - Fourth Quarter Update

    One of our Vulnerable Persons Officer has become a 'Dementia Friends trainer' so will be able to offer this service to our partner agencies when appropriate alongside our 'Fire in the home' training.

  • Ensure equality for people living with dementia

    We will ensure when setting up new services or changes to existing provision, that people with dementia are not discriminated against. This will be done using our equality impact assessment processes.


    2016 - Fourth Quarter Update

    In progress for all new services.