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Age UK Herefordshire & Worcestershire

Age UK Herefordshire & Worcestershire is a local Charity working for and with older people. We create awareness on issues facing older people, promote positive attitudes towards ageing and provide direct support and services across the two counties. • Direct support and services – we deliver a range of services to meet the social, emotional, practical and financial needs of people aged over 50, eg: Dementia Advice, Reducing Loneliness, Benefits. • Training and raising standards of care – our Training Solutions Team are recognised as delivering high quality learning to health & care professionals across the county including dementia awareness. • A voice for older people – through feedback and engagement with older people we are able to influence, communicate and cascade key issues and messages at strategic levels We value the work and commitment our 92 staff, 180 volunteers and experienced partners who contribute to the wellbeing of older people across the two counties.

20 February 2017
West Midlands
Charity, Voluntary Sector, Care, Social Care
Local Alliances:
Herefordshire Dementia Action Alliance, Redditch and Bromsgrove Dementia Action Alliance, Malvern Dementia Action Alliance, Evesham Dementia Action Alliance, Kidderminster Dementia Action Alliance, Worcester Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

Age UK Herefordshire & Worcestershire is committed to supporting people with dementia and their carers through a person-centered approach which is underpinned by the National Voices I statements.

We involve people living with Dementia and their carers in the design of new services such as reminiscence sessions and the development of existing ones eg: our Dementia Advice Service.

We work with a range of professionals from the awarding winning Early Intervention Team at the Worcestershire Health & Care Trust to educators at the University Of Worcester Dementia Studies Department to keep up to date with services and new approaches.

We provide support and information about relevant services when needed in a timely manner, with each person having a named contact within our organisation to support them.

We use these partnerships, expertise and knowledge to ensure people living with dementia and their carers have the information they need to support their wellbeing and plan effectively.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

Our challenges specifically relate to the finite resources available to our organisation and that of our partners to:

Identify all those people who need support and deliver a person-centered solutionWork with wider partners and individuals to keep up to date with the latest information, research, groups and good practiceProvide high quality education to health & care professionalsEngage with people with Dementia and their family and carers to ensure we are developing and delivering services to suit their needs

However, we recognise the importance of this work and the services provided to the wellbeing of older people and plan our resources to be as effective as possible through working with partners and avoiding duplication.

Member website


2. Actions

  • Provision of education and training

    Ensure that we are providing appropriate and accessible education and training around Dementia for our staff, volunteers, partners and others working with people living with dementia.


    2016 - Second Quarter Update

    We are offering regular internal and external training on dementia awareness and working with people who are living with dementia.

  • Promotion and communications

    To actively promote and cascade information relating to Dementia across the two counties, including the range of services and support available.


    2016 - Second Quarter Update

    We have promoted information about dementia and the services available locally at a range of events and to individuals

  • Service and support development

    Work with and gain feedback from people living with Dementia, their family & carers and professionals working in the field of Dementia to ensure services and support are developed to suit the needs and wishes of those with Dementia and their carers.


    2016 - Second Quarter Update

    Our new Pre-Diagnosis Pilot Project is now up an running, working within certain GP surgeries in South Wychavon, to support poeple who are concerned about their memory, discuss a possible diagnosis and support them to get one.