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Ironbridge Gorge Museum Trust

Set in a World Heritage site IGMT is one of the largest Independent Museum services in Europe and is a UK Major Partner Museum welcoming half a million visitors per year to its various sites. In addition to the 10 museum sites the Trust cares for 36 scheduled monuments and listed buildings which collectively tell the story of the birthplace of the Industrial Revolution.

9 February 2018
West Midlands
Recreation, Retail, Voluntary Sector
Local Alliances:
Shropshire, Telford & Wrekin Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

The role of the Museum Trust centres around us providing the opportunities for those living with dementia and their carers to have a good quality of life where they can choose how they will spend their leisure time and be supported in those choices if they wish to visit one of our sites. The Museum will provide a safe and supportive environment where individuals can meet and socialise with other members of the community, their families and friends in a place where staff are aware of their needs and they are treated with respect and understanding. It is the aim of the Museum to discover and remove barriers to visits by those living with or caring for those with dementia.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

Discovering what barriers exhist. Removing those barriers - financial implication Delivering suitable training to staff in order to give the support visitors need Marketing our service as Dementia Friendly to the local community and visitors from further afield

Member website


2. Actions

  • Coalport Clay Club

    Deliver a regular afternoon session each month for adults including those with dementia and their carers where they can relax, make friends , play with clay.

    Being implemented

    2018 - First Quarter Update

    New Action

  • Inductions for staff

    To embed Dementia Information sessions into the Induction process for all new staff


    2018 - First Quarter Update

    Subject raised with Senior Management in order to plan sufficient time in Induction days for Information sessions

  • Dementia Friendly days to be delivered at Blists Hill Victorian Town

    Planned activities will be delivered to make those with Dementia and their carers realise the value of visiting a Museum to Health & wellbeing. 


    2018 - First Quarter Update

    New Action

  • Engaging Museum Trustees in our aim to be Dementia Friendly

    The Board of Trustees will be invited to attend an Information session in order to raise their awareness of the issues facing a growing segment of our visitors.