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Courtney Buses

Courtney Buses operates bus services across the Berkshire region as well as providing shuttle bus services for Corporate Business Sites. With a fleet of around 40 vehicles and a team of just over 90 staff covering the Maidenhead, Windsor, Bracknell, Wokingham and Reading area. Our modern fleet is DDA compliant, providing visual and audible next stop technology.

23 September 2020
South East
Transport Sector
Local Alliances:
Bracknell Forest Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

We aim to provide a high quality service backed by knowledgeable staff offering excellent customer service for all customers. We are continuously aiming to raise the standard of what we deliver in response to ever changing demands.  Our role is to ensure that all passengers can be confident that they can use our buses knowing that our employees are aware of their needs and are willing and able to assist with their journeys. In developing new courses for Driver Certificate of Professional Competence (CPC) we will incorporate Dementia Awareness training and deliver this to every PCV holder in the company as well as providing training sessions for office based staff.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

The main challenge is delivering the appropriate training to members of staff to raise their awareness over as short a period of time as possible. We need to encourage staff to put into practice the knowledge they have whenever necessary and to give them the confidence to act, given the short time that drivers have to interact with customers as they board the bus.

Member website


2. Actions

  • Attend ‘Dementia Friends’ training to strengthen their underpinning knowledge around the area of dementia.

    A member of our training team will attend a training local session to enable them to pass on their enhanced knowledge to new trainees and also to existing staff through the annual CPC training.


    2015 - First Quarter Update


  • To include in our driver training a section on dementia awareness.

    Within all of our training of employees, whether Induction training or refresher courses, a specific section will be given to Dementia Awareness training to enable staff to have a better understanding of the needs of those who live with dementia.

    Annual training of drivers (known as CPC training) has to contain an element of disability awareness training and it is within that scope that Dementia Awareness is communicated 


    2016 - Third Quarter Update

    Dementia Awareness training is part of ongoing training each year for drivers, as part of refresher training for customer facing staff and as part of Induction training for new employees.

  • The Company will actively promote the local Dementia Action Alliance and Dementia Friendly communities

    Courtney Buses will promote dementia friendly approaches through internal/external communications i.e. Newsletters and websites. Publicise the alliance to other bus companies and industry organisations to encourage them to become part of their local Alliance.


    2015 - First Quarter Update

    New member action.