Fareham Shopping Malls

We are a covered shopping centre built up of 80 retail units and eateries all on one level providing a safe enjoyable shopping environment to all our customers. We continually work with the local community, business and authorities to support our tenants and the town, always striving to improve.

24 April 2014
South East
Local Alliances:
Hampshire Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists a number of outcomes that we are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

The Shopping Centre is working towards greater awareness, understanding and on-going training for our tenants and Centre staff to help better support our customers. We aim to provide excellent customers service and to have trained staff dedicated in helping to supporting a dementia friendly environment.

By developing a better understanding in helping those with dementia we hope to gain recognition as a shopping destination whereby customers with this condition along with their family and friends would feel more confident in visiting the Centre.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

Logistically this can be challenging in bringing everyone together as sometimes due to restrictions in staffing and working with so many business. We recognise this would be an on-going project with continual development and awareness. Although challenging we will no doubt grow overtime to achieve our objectives.

Member contacts


2. Actions

  • Initial Awareness

    Description: Continuing to develop awareness of our intentions in creating a dementia friendly environment and how this can be achieved by working with Centre staff and tenants through meetings, newsletters and feedback.


    2013 - Q4  New member

  • Awareness Training

    Continuing to work with Dementia Friendly Hampshire  in delivering awareness training

  • Alzheimer’s Society Vacant Shop Unit.

    Description: Working with the Alzheimer’s society in using a vacant shop unit to help offer support where possible to charities and the wider community in relation to dementia and associated conditions.

  • Planning on how we can become recognised amongst the community for being dementia friendly.

    This will involve taking feedback from all sides to ensure we have a clear strategy in place that all involved are working towards and what we should do. This needs to be suitable in supporting those with dementia and their needs along with challenges staff may face, so that we have a concise balance to be able to achieve our goals and really make this work.