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Broxtowe Borough Council

The Borough of Broxtowe lies to the west of the City of Nottingham and is bounded by the River Trent on the south and the River Erewash on the west. There are four main towns in Broxtowe - Beeston, Stapleford, Kimberley and Eastwood. Data from the Dementia Statistics Hub created by Alzheimer’s Research UK indicate that approximately 1,395 people are living with dementia in Broxtowe. However, it is expected that this number will increase quickly. In the next 12 years, it’s predicted that numbers will increase by 40%. The Council is determined to break down barriers so that residents can live well with dementia. Our mission statement: ” This council believes in enabling people to live well with dementia. Within our community we will create a positive environment that supports and includes those affected by dementia”

6 March 2020
East Midlands
Local Authorities
Local Alliances:
Nottinghamshire Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

Create a Dementia Strategy

Provide Dementia Friend Information Sessions for staff and Elected Members

Provide Dementia Friend Information Sessions for businesses and community organisations

Encourage Dementia Friends to become Dementia Champions; who are then able to hold their own information sessions in their businesses and communities

Encourage business to sign up to the Nottinghamshire Dementia Action Alliance

Improve signage in Council buildings to be sympathetic toward people with dementia

Build dementia friendly housing

Increase awareness of dementia and community groups within Broxtowe

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

To set an increasing annual minimum number of Dementia Friends

Create more Dementia Champions across Broxtowe

Support the development and promotion of dementia friendly community projects

Improve the accessibility of information for local services for those living with dementia and families / carers

Housing, wherever possible, take into account dementia friendly designs and adaptations

Member website


2. Actions

  • Create a Broxtowe Dementia Action Plan

    Setting out what departments across the Council can do to assist in creating dementia friendly communities


    2019 - Fourth Quarter Update

    Action plan signed off at Leisure and Health Committee 22 January 2020

  • Create Dementia Friendly Communities

    Deliver Dementia Friend Information Sessions within the Council, communities and businesses across Broxtowe. Signpost Dementia Friends to become Dementia Champions so that the offer of Dementia Friend Information Sessions across Broxtowe increases.

    Promote Nottinghamshire Dementia Action Alliance and encourage businesses to sign up.

    Being implemented
  • Support and promote awareness of dementia friendly community groups.

    Promote awareness of dementia and dementia friendly community groups to reduce isolation and create an inclusive community for those living with dementia, their carers and their families.

    Being implemented