Hadleigh Dementia Action Alliance


Hadleigh is a rural market town with a population of approx 12,000. The demographic area has been established to include several outlying villages that access the community and use the local facilities including G.P surgery.


In July 2014, two qualified nurses Roni and Heather from Allied Healthcare, with many years experience working with people living with dementia attended the Alzheimer's Show in Manchester.  Whilst driving back down to Suffolk they were inspired to create a dementia friendly community in their local town of Hadleigh,where they both live and work.

As a first point of contact they met with their local community police officer, Matt Paisley and put their ideas to him. He in turn was very keen to take up the challenge and was pivotal in contacting local business people, community leaders, church representatives, members of the district council etc. From the positive response garnered they were able to form a steering group.

Steering Group:

  • Chair: Tracey Loynds - South Suffolk Leisure.
  • Secretary: P.C Matt Paisley
  • Treasurer: Heather McRoberts


Hadleigh DAA held their first meeting in September 2014 and monthly since. The meetings are held at Hadleigh Leisure Centre. Terms of Reference were drawn up and the aims of the steering group established.

Future meeting dates:

  • Community consultation event booked for Friday 20th February 2015 for the official launch of Hadleigh DAA.   Local councillor Brian Riley has pledged £1,000 to kick start our funds.


  1. To realise a dementia friendly community in Hadleigh using the recognition process , thus enabling organisations, local people living with dementia, carers and local business leaders to form a local dementia alliance.
  2. To share the work, make decisions about and prioritize the actions of the Alliance.
  3. To recruit members to join the Alliance through local networking, whilst monitoring and evaluating the work undertaken and the managing of Alliance finances.
  4. To help connect the community and ensure that the community is equipped to work co-operatively towards common goals.
  5. To agree upon and develop an action plan and create content for an Alliance web page.
  6. To engage with local people living with dementia, their families, friends and carers.
  7. To launch the Alliance within the community.
  8. To raise dementia awareness.
  9. To establish a legal structure to manage finances and fund raising.
  10. To recognise and celebrate the successful actions of the Alliance.

Dementia Friends:

Roni and Heather are both Dementia Champions.  They have further sessions to deliver in 2015.  If you are from Hadleigh or live nearby and would like to become a Dementia Friend please contact them below.


Local councillor Brian Riley has pledged £1,000 to kick start our funds


Questionnaires are currently out in the community with people living with dementia and their carers to gain some insight into their needs and to work towards inclusion within the community.

Contact Us:

To join Hadleigh DAA or for more information please contact: Veronica Waterman on: