Leicester, Leicestershire and Rutland Dementia Action Alliance


The Leicestershire DAA is made up of various organisations from across Leicester, Leicestershire and Rutland all with the same aim, to improve the lives of people living with dementia and their carers. The Leicestershire DAA has been looking at the role of the dementia champion across Leicestershire and is now promoting 'dementia friends'. The local alliance has developed a terms of reference for new and existing members, when joining the local alliance an organisation agrees to the following 

House of Memories Event November 2nd 2016

DAA Terms of Reference Leicestershire


  • Recognising the diversity of organisations needed to support people with dementia and their carers in Leicester, Leicestershire and Rutland.
  • Encouraging organisations to become part of the Leicestershire dementia action alliance.
  • Working towards dementia friendly communities.
  • Identifying and working with dementia champions.
  • Sharing of information and networking amongst members.
  • Identifying future work, sharing of resources and working in partnership.


The Leicestershire DAA is chaired jointly by Bev White from Leicester City Council and Lynne Woodward from Leicestershire Police. The two chairs are working together to support the local alliance and to ensure it is working towards the aims outlined above and in the terms of reference.

Meetings 2018

  • Monday 26th February 
  • Tuesday 5th June 
  • Thursday 23rd August 
  • Wednesday 28th November 

10.00am-2.00pm Main Conference Room Leicestershire Police HQ Enderby

(Please note for security reasons members must confimation their attendance prior to the meetings)

Leicestershire Police have kindly offered a meeting room for all of the 2015 - 2016 Leicestershire DAA meetings.


Feb 16 DAA News Bulletin February 16

Dementia Action Week activity 

 DAW 2016With Deputy City mayor Cllr Rory PalmerCllr Rory Palmer


  • The local alliance has increased its membership to 17 members that have signed up to the DAA and produced action plans.
  • The local alliance has received additional funding through local membership to allow activity across the county in dementia awareness week.
  • The local alliance has looked at various models of dementia champions and has been able to share information and best practice amongst members.
  • The local members have used existing relationships in the county to promote the local DAA and increase membership.

How to Join the Leicestershire DAA

Any organisation that operates in Leicester,Leicestershire and Rutland and wants to radically change the lives of people living with dementia can become a member of the DAA and get involved locally. To join the DAA please complete an action plan. The commitment we then ask from members is to attend quarterly meetings, report quarterly on their actions and get involved in the local work of the alliance. We also ask members for inkind contributions including room hire, administrative support and refreshments.


Jake Ward Jake.Ward@leicester.gov.uk