Wokingham Borough DAA


The alliance held a launch event on Tuesday 20th May 2014 which the Town Mayor and 65 people attended.


Wokingham Borough has a population of 154,000 people. Many people choose to retire to this pleasant area within the Thames Valley. It is a vibrant community with good road and rail links to London and the West. The over 65s are a growing sector of the population.

The Wokingham Borough Dementia Action Alliance steering group was formed in February 2014 by representatives from a diverse range of businesses, groups, people with dementia, shops and organisations in and around Wokingham. It aims to represent the views of people with dementia and their carers, and to take action to help improve the lives of those living with dementia locally. By overcoming obstacles and taking action to make Wokingham Borough Dementia Friendly we aim to help people live well with dementia in their own homes and community for longer.


- To increase awareness and understanding of dementia among the wider community, thereby reducing the stigma that still exists

- to encourage local businesses, shops, employers etc to provide awareness training for staff, by accessing the Dementia Friends information sessions

- to ensure that the voices of those with dementia and their carers and families are heard and considered when new services are planned

- to work towards making Wokingham Borough dementia friendly, and to be recognised as a 'Dementia Friendly Community' 

- to help people with dementia live longer in their own community and feel comfortable and confident in using local services

As part of the consultation process on how Dementia Friendly the town is a centre walk was arranged in October 2013. Five people with dementia and four carers took part. This highlighted how user friendly the sign posting, access and customer service was.

Steering group members:

Crossroads Care Wokingham, Wokingham Borough Libraries, Wokingham Police, Royal Berks Fire and Rescue service, Wokingham Borough Council, Person with dementia and their carer, Wokingham CCG, YPWD, Tesco Wokingham, Optalis, Readibus, Age Concern - Twyford, Bridge House Care Home, Twyford, Timefinders (Twyford), Age UK Berkshire, Lloyds Bank, Green N'Tidy Gardening scheme, The Link visiting scheme, Twyford Village Partnership, Home Instead, West Oak Care Home, The Alzheimer's Society, Berkshire, Buckinghamshire & Oxfordshire, Boots, Marks and Spencer, Earley Charity, The Retreat Salon, Clifton Ingram Solicitors.

Community members:

Bridge House Care Home, Twyford.

Green N' Tidy Gardening Scheme


To join the local Alliance or for further information please contact the co-chairs:

Lauren Sharpe laurenmaysharpe@gmail.com, 07811021649  

Katie Palmer, katie@havenwellbeinghub.co.uk