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Great Yarmouth Dementia Action Alliance

The borough of Great Yarmouth is in Norfolk with a population of some 97,000 of whom more than 20,000 are 65+. The number of people estimated to have dementia in the Borough of Great Yarmouth in January 2017 was over 3560 This is expected to rise by 1967 to over 4200 in 2025.

2233 people registered with a GP practice in the Borough of Great Yarmouth had a recorded dementia diagnosis in January 2017. This suggests around 62.7% of people with dementia have had a diagnosis recorded (aged 65+). (compared to 44% in the UK).

The Great Yarmouth DAA has as its principal aims to;

  • Increase awareness of dementia across the Borough by recruiting a wide range of organisations and promoting:
  • The roll out of Dementia Friends awareness sessions of all customer facing staff, members or volunteers.
  • Adoption of other dementia friendly measures as outlined in the relevant sector guidance available from the National DAA and the good practice examples of other Local DAA members actions posted on the DAA web site.
  • Elicit the views of people affected by dementia as to what areas or sectors it should focus its efforts on.
  • Establish a regular cycle of quarterly meetings for its membership, chaired by a committed and active person.
  • Develop a publicity plan to promote through the local media the work of the Alliance, its members and awareness raising and good practice generally.
  • Meet the needs for those living with a dementia plus their carers with the Great Yarmouth area
  • Submit an application for recognition as a community that is “Working to become Dementia Friendly”.

Harry Woods

Initial meetings to plan how to develop the Alliance for Great Yarmouth began in January 2017 and continue on a quarterly basis


Initial meetings to plan how to develop the Alliance for Great Yarmouthbegan in January 2017 and continued through to July 2017.

13 organisations have agreed to join the  Great Yarmouth DAA

Great Yarmouth Borough Council
NHS Waveney & Great Yarmouth Clinical Commissioning Group (CCG) Mental Health
Dementia Care Team James Paget University Hospital
East of England Coop
Age Connected
Norfolk County Council (Adult Social Services)
Claremont Home & Lodge
The Memory Joggers
Norfolk Fire & Rescue Service
Great Yarmouth & Waveney Mind
Great Yarmouth Older Peoples Network
Mandalay Events

Establishment of the DAA and its website and an action plan to take it forward.

Quarterly, hosted by Age Connected  (or members)

How to join the LDAA:
Harry Woods, harryleewoods7@gmail.com or 07527 934559