Norwich Theatre Royal

Norwich Theatre Royal is East Anglia’s premier theatre, presenting a high quality mix of drama, musicals, opera, dance, comedy, music, children’s and family shows all year round. In an average year it sells some 400,000 tickets for around 410 performances of nearly 100 separate events, averaging 75% of capacity. With 1300 seats, the Theatre Royal is the largest venue in Norfolk, and plays a very active part in the cultural life of the region. To ensure its work is fully accessible, around 45 assisted performances are offered each year, including captioned performances, audio described performances, performances interpreted into British Sign Language and relaxed performances.

Updated:
2 February 2017
Location:
East of England
Sectors:
Arts, Businesses and shops, Charity, Children Young People and Students, Education Sector, Hospitality, Recreation
Local Alliances:
Norwich City Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

By committing to an ongoing programme of dementia awareness training for staff at all levels of our organisation we will endeavour to make Norwich Theatre Royal inclusive and dementia friendly – a safe, supportive and welcoming place to be.

For staff living with dementia, either directly, or through their role as a carer, we will remain an understanding, supportive employer, helping colleagues sustain positive professional relationships and valuing the contribution made by all who work or visit here.

We will actively explore opportunities to involve those living with dementia respecting their contribution to our community, whether as theatregoers, members of resident or visiting staff, course participants and users of the building and our services.

We will take an active role in the NCDAA agenda and, in collaboration with our fellow DAA members in Norwich, will work towards the improvement of our services to reflect local needs and to share best practice.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

The theatre’s community includes paid and voluntary members of staff, visiting professionals, course participants and theatregoers among others – a very diverse group of people whose experience of the building varies from an occasional visit to full-time employment here. These people bring a range of needs and expectations which it will be challenging to meet. 

Our work is varied and covers different activities and a range of technologies. Seeking to promote involvement in all aspects will be challenging.

As a receiving theatre, we work in collaboration with a wide range of theatres and production companies (including national and international organisations).  We are dependent on them sharing a similar engagement with and commitment towards being Dementia Friendly.

2. Actions

  • We will commit to an ongoing programme of dementia awareness training for staff at all levels of our organisation

    As part of awareness sessions delivered so far, over 60 members of staff have already become Dementia Friends.  Further sessions are planned for 2017 by the end of which it is hoped this number will total 180 paid and voluntary members of staff.

    Status:
    Being implemented
  • We will actively explore opportunities to involve those living with dementia

    Our work includes a wide range of performances, courses and training.  We are investigating options for making these Dementia Friendly.

    Status:
    Investigating
  • We will take an active role in the NCDAA agenda

    In collaboration with our fellow DAA members in Norwich, we will work towards the improvement of our services to reflect local needs and to share best practice.

    Status:
    Planning