Asda St Matthews

We are a large superstore at the heart of the community. We work hard to make our store more dementia friendly and work with and support many other organisations in the community.

Updated:
15 May 2015
Location:
West Midlands
Sectors:
Retail
Local Alliances:
Wolverhampton Dementia Action Alliance

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

Our store has worked hard to make changes to be more dementia frriendly. We have changed signage, reprinted legal notices and made other changes throughout the store as part of the government plan to create more dementia friendly communities. The Community Life Champion has also trained as a dementia friends champion to deliver the dementia friends information sessions both in store for colleagues and externally for other businesses and organisations.

Part of our service to our customers insists that we take our customer to a product and ask if there is anything else we can help them with. This provides automatic assistance for anyone with dementia.

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

The organisation is very receptive to change as long as it remains within the corporate image.

Member website

www.asda.com

2. Actions

  • Environmental changes

    We have made many changes to signage in store, particularly toilet signage which due to the abundance of characters was very confusing. We have also reprinted most legal documents or price lists on to yellow paper making it easier for someone living with dementia to read.

    Status:
    Completed

    2015 - First Quarter Update

    New member

  • Dementia-friendly customer service

    Our service to our customers insists we take customers to a product or facility rather than tell them where it is. Our colleagues are always aware if a product moves so the customers can find them quickly and easily.

    Status:
    Delivered

    2015 - First Quarter Update

    New member

  • Work with community projects in Walsall

    To promote the delivery of dementia friendly communities and work closely with community projects such as Walsall Arboretum to help them promote and develop a dementia friendly community.

    Status:
    Delivery

    2015 - First Quarter Update

    New member

  • Hold Dementia Friends sessions

    To arrange dementia friends awareness sessions with all Asda staff at St Matthews. Also run sessions in the community, for example with park staff, rangers and volunteers at Walsall Arboretum.

    Status:
    Delivery

    2015 - First Quarter Update

    New member

  • Promote membership of the DAA, and promote Dementia Friendly Communities and Dementia Friends initiatives

    To promote the Dementia Action Alliance, Dementia Friendly Communities and Dementia Friends initiatives with Walsall town centre management and to assist and support them with their aim to become a dementia-friendly town.

    Status:
    Planning

    2015 - First Quarter Update

    New member

  • Run a dementia-friendly event in Summer 2015

    To work with Walsall town centre, Walsall Arboretum and volunteers to promote and deliver the summer "dementia friendly" picnic event.

    Status:
    Planning

    2015 - First Quarter Update

    New member