trueCall Ltd

TrueCall is the worlds first personal telephone call manager, which gives people control over all the calls they receive.

Updated:
17 September 2016
Location:
National
Sectors:
Communication, Care

1. Action Plan

1. The National Dementia Declaration lists seven outcomes that the DAA are seeking to achieve for people with dementia and their carers. How would you describe your organisation’s role in delivering better outcomes for people with dementia and their carers?

We provide assistive technology that blocks nuisance phone calls. This removes a key source of annoyance, confusion and potential risk for those living with dementia, and gives them support they need to live their lives. 

2. What are the challenges to delivering these outcomes from the perspective of your organisation?

It is a real challenge to provide assistive technology that is effective yet unobtrusive. We are continually improving the design of our product to meet these requirements, and are working closely with national and local organisations to better understand the needs of those living with dementia. 

2. Actions

  • Working with regional Trading Standards

    During 2012/2013 we will work with a regional Trading Standards team to carry out a formal trial of different call management technologies.

    Status:
    Implementation

    2012 - Third Quarter Update

    In Progress

    2012 - Second Quarter Update

    In Progress

    2012 - First Quarter Update

    Trials are progressing with 40 residents in 4 Trading Standards regions. Initial results show that a large number of nuisance calls are being received by these residents and blocked by trueCall.

  • Reviewing customer service function

    During 2013 we will be reviewing all our customer services function to make them more dementia friendly.

    Status:
    Initial Scoping

    2012 - Third Quarter Update

    In Progress

    2012 - Second Quarter Update

    In Progress

    2012 - First Quarter Update

    In Progress

  • Direct Marketing Association’s guidelines

    During 2012/2013 we will continue to work on the contribute to the Direct Marketing Association’s guidelines on best practice for call centres that deal with vulnerable consumers

    Status:
    Implementation

    2012 - Third Quarter Update

    In Progress

    2012 - Second Quarter Update

    In Progress

    2012 - First Quarter Update

    The DMA’s guidelines were launched in November 2012, and further events are scheduled to publicise them.

  • Serve on the Unsolicited SMS and Voice Working Party

    During 2012/2013 we will continue to serve on the Unsolicited SMS and Voice Working Party alongside Ofcom, the Information Commissioner, Dept. of Justice, PhonePay Plus, the Consumers Association, Citizen’s Advice and Office of Fair Trading to help reduce the number of nuisance calls that consumers receive.

    Status:
    Implementation
  • Protecting vulnerable adults in Scotland

    TrueCall has worked with over 20 local authorities in Scotland to trial nuisance call blocking technology with older and vulnerable adults - including many who are living with dementia.

    The project identified that:-

    - Older and vulnerable Scottish residents are currently receiving an average of 46 nuisance calls per month.

    - The number of nuisance calls has increased by 40% over the course of the project – an annual increase of 26%

    - The vulnerable people in this study are receiving approx. 50% more nuisance calls than other users of call blocking technology – this suggests that vulnerable people are being targeted.

    - 48% of the calls received are nuisance calls. It is estimated that they are receiving 2 – 7 scam phone calls per month.

    - TrueCall nuisance call blocking technology is blocking over 95% of the nuisance calls that are received.

    - A total of 117,000 nuisance calls have been blocked during the project.

    You can find the report at www.truecall.co.uk/reports.

    Status:
    Delivered
  • Raising awareness about scams

    We have worked with Police forces, Local Authorities and Charities to raise the issue of telephone scams among the community - especially groups of older people.

    Status:
    Delivered